Marketing for Travel and Tourism Operations Degree Job Opportunities

Find Career and Employment Opportunities in Marketing for Travel and Tourism Operations

Marketing for travel and tourism operations degrees are a great option for individuals that like advertising and travel. By completing this type of degree program, students will be prepared to pursue careers as travel agents, tourism marketing managers, and tour guides.

Marketing for Travel and Tourism Operations Degree Programs

A degree in marketing for travel and tourism operations is a perfect path for someone that wishes to make their living traveling to other destinations. Students pursuing this degree program may be required to take courses in the following areas:

  • Accounting
  • Marketing principles
  • Tourism law
  • Hospitality

Marketing for travel and tourism operations programs may lead to the completion of a two year or four year degree. By completing this type of degree program, students will be prepared to pursue careers as travel agents, tourism marketing managers, and tour guides.

Tourism Marketing Manager Job Opportunities for Marketing for Travel and Tourism Operations Degree Graduates

Marketing managers develop marketing campaigns and strategies for business or organization. They may supervise marketers to work on market research or product development strategies. Research, surveys, advertising campaigns, and marketing promotions are the most popular strategies used by marketing managers. In the tourism industry, marketing managers need to be able to gather information about traveler preferences and trends, and they must also have significant knowledge of other cultures. These professionals may also benefit from having an understanding of foreign languages and cultures in order to be successful at doing business abroad. According to the U.S. Bureau of Labor Statistics, the median annual salary for marketing managers in 2009 was $110,030

Travel Agent Job Opportunities for Marketing for Travel and Tourism Operations Degree Graduates

Travel agents work to assist clients with planning trips to domestic or exotic locations, and they arrange some of the following activities:

  • Hotel accommodations
  • Transportation
  • Car rentals
  • Dining
  • Recreational activities
  • Travel insurance

Travel agents provide customers with brochures containing travel information, points of interest, local customs, and foreign country regulations. They may also print or request transportation carrier tickets. Travel agents may also work with cruise companies or resorts. In 2009 the median annual salary for a travel agent was $30,790, but employment within this area is expected to decline within the next few years. This can be attributed to the large number of online travel sites that vacationers have access to. However, travel agents that specialize in ecotourism or other niches may be able to find job opportunities.

Tour Guide Job Opportunities for Marketing for Travel and Tourism Operations Degree Graduates

Tour guides take vacationers and travelers to a number of different destinations and explain sites. This can include day trips, city tours, bus tours, nature tours, or a variety of other excursions. Tour guides need to have exceptional knowledge of the area so that they can point out important sights, educate visitors about history, provide information about accommodations, and educate travelers about culture and customs. Tour guides pay bills and record checks issued, and they may also verify the quality of equipment prior to expeditions. They evaluate services received on the tour and report the findings to tour organizers. A degree in tourism and travel is not always needed, and it is more important that the candidate has knowledge of the area and the tourism industry. According to the U.S. Bureau of Labor Statistics, the median annual salary for a tour guide in 2009 was $23,750.

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